Audience Profile

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BPA Statement


We ensure that the magazine is received by salon professionals, nail technicians, and only those related to the field. NAILS has a qualified circulation of 57,037**. Qualified circulation means your advertising message is delivered to likely buyers of your products. Our BPA audit statement assures advertisers that circulation claims we make are independently verified.


 Check out the December 2015 BPA Statement.


Print Circulation*  
Nail Salons 31,678
Salons/Spas Offering Nail Services 19,384
Schools  1,439
Beauty Supply Distributors     453
Manufacturers      258
Other (includes mobile/home based, tanning salons, hair salons, day spa, skin care facilities and others allied to the field)  6,121
Total 59,333


*December 2015 BPA Brand Report, Paragraph 3a.

**December 2015 BPA Brand Report, Parapraph 1